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Monday-Friday, 8 a.m.-6 p.m. Pacific.
US: 441276457000
International: +1 650 466-1100
Fax: +1 650 466-1260
19 Chartley Avenue, London, England, NW2 7QY
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Journey continuity refers to ensuring that a customer’s experience is consistent and seamless across various channels and touchpoints. It means that customers can pick up their interactions right where they left off, regardless of how or where they engage with the brand. Continuity is key to an orchestrated experience because the ability to prevent customers from having to repeat steps again and again — or from missing important information — drastically improves the experience.
